This is a recording of a talk given at the International Social Summit Barcelona 2024. In this talk, Emma Welland and Kat Sale from House of Performance provide a detailed overview of how they helped Golfbreaks.com utilise both Meta and TikTok ads to build brand awareness and drive holiday bookings across top destinations all over the world. Get a practical walk through of their strategy and tactics to help you learn – along with some corny jokes along the way.